Hi

Welcome to THIS IS MY STUFF.

Here you'll find some of my favourite stuff I've been fortunate enough to make in my strange and always changing career. Advertising has morphed a lot since I started but one thing hasn't changed, and that is the power of the idea. Ideas allow us to tell stories and stories connect people.

STUFF ABOUT ME.

My career began in 1997 when I joined Ogilvy Johannesburg. Two years later I moved to TBWA Hunt Lascaris. After 6 years of learning from and with the best I accepted the challenge to re-energise Gray. Two years later and with some heavy metal on the mantel, Net#work BBDO was the next port of call. Four years on I was jointly heading up Net#work’s creative department.

2014 brought on a new challenge when I accepted the ECD role at Lowe + Partners Johannesburg.
The company had just been merged and restructured.
After a tough 2 years and some steep learning curves later it was time to say goodbye to Lowe.

An opportunity to get into storytelling, design and branding was too good to pass on.
Working with charity Qhubeka and Pro Cycling, Team Dimension Data was next on my path.
Rebranding Qhubeka (whose logo I had originally designed 10 years earlier) was a great project. At the same time working with the Pro Cycling team that marketed the charity to the world while they fought for success in the World Tour.

After 3 years my path crossed with T+W who had just begun making the film content for the team through the team’s broadcast sponsor, SuperSport. They asked me to join them in 2019.

Adding to my advertising experience and learning more about production resulted in a bunch of new business - in particular, Series and Show marketing for M-Net and DStv.
We made a documentary on the Team (PEAK) and continued to tell their stories.

I've been privileged to work on a range of great brands from FMCG to motorcars, financial institutions to telecoms, broadcasters and streaming networks and charities to professional sports teams. After 25 years there are a few Cannes lions, a some D&AD Pencils, One Show and Loeries awards on the shelf. As well as a renewed love for design and branding and newly forged skills in telling stories and marketing shows.
My biggest prizes though, are my wonderful wife and our two amazing daughters.

Click here to view or download my CV